As blocked Telegram increased audience and sales in Russia
According to Mediascope, in April 2020, 27% of residents of large Russian cities above 11 years at least once went into a Telegram. With the beginning of the year to may audience coverage in the country increased by 27% from June of last year by 43%. Telegram — the third most popular messenger in Russia: the leader in coverage remains WhatsАpp (64%), followed by Viber (38%).
According to "ROMIR", the coverage of the Russian audience, in 2018 increased by almost 40% compared to the previous year, but in 2019, the growth rate fell to 7%.
According to the company Admitad, lock Telegram did not prevent Russian users over the past two years to increase purchases from a messenger: in the first half of 2020 sales via Telegram in Russia exceeded 710 million rubles, which is 16% more than in the first half of 2019. However, growth is slowing, a year earlier, sales increased 53% yoy.
forbes.ru/tehnologii/403235
#statistics
Translated using Yandex.API
According to Mediascope, in April 2020, 27% of residents of large Russian cities above 11 years at least once went into a Telegram. With the beginning of the year to may audience coverage in the country increased by 27% from June of last year by 43%. Telegram — the third most popular messenger in Russia: the leader in coverage remains WhatsАpp (64%), followed by Viber (38%).
According to "ROMIR", the coverage of the Russian audience, in 2018 increased by almost 40% compared to the previous year, but in 2019, the growth rate fell to 7%.
According to the company Admitad, lock Telegram did not prevent Russian users over the past two years to increase purchases from a messenger: in the first half of 2020 sales via Telegram in Russia exceeded 710 million rubles, which is 16% more than in the first half of 2019. However, growth is slowing, a year earlier, sales increased 53% yoy.
forbes.ru/tehnologii/403235
#statistics
Translated using Yandex.API
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